Players don’t need a credit card to earn credits for purchasing premium items
Sometrics will provide the player communities of Nexon America and PopCap with opportunities to earn free in-game currency through participation in offers powered by the company’s proprietary Offer Solution
By participating in a variety of consumer surveys, high-value subscriptions, e-commerce shopping and more, players earn virtual cash while advertisers achieve a prolonged attention from a target demographic
Sometrics is the first offer company to work with PopCap MC ADD: on Facebook (or social space) and has created a custom integration for players of the social game Bejeweled Blitz using offers from Microsoft, Netflix and Disney. PopCap’s games also include the best-sellers Bejeweled, Bookworm, Zuma, and Plants vs. Zombies, which collectively boast more than 1.5 billion downloads worldwide.
This will be useful in the exam as an example of synergy as we see the benefits of the two different companies coming together
mrjdu Said:
on July 24, 2010 at 5:12 pm
Check my blog for the ‘Briefs’, eg–coursework tasks.
JDU